introduces the double-entry bookkeeping system, debit-credit rule, and accounting procedures. The nature of assets, liabilities and equity is discussed.
introduces the principles of economics for beginning students. Microeconomics and macroeconomics are both included.
deals with fundamental concepts such as the time value of money and valuation. Remaining topics involve the four major financial decision areas： cashflow analysis and capital budgeting, long-term capital financing, capital structure and dividend policy, and working capital management. Leasing and mergers will also be covered.
Human Resource Management
presents the theories, policies and practices relevant to the crucial task of personnel management working toward the goals of the organization. An in-depth analysis of human resources planning will be provided. This will include areas of labor relations such as motivating, training, developing, compensating, appraising, and disciplining of employees.
introduces the basic concepts of information management, including the areas of project management, network management, and technology management.
introduces the management functions of planning, organizing, coordinating, communicating, leading, and controlling. Business practices, management theory development and human factors of management are also introduced to show the management viewpoint. Twelve cases are used to demonstrate management functions.
views from the perspective of strategic analysis to provide a framework for the decisions associated with managing the marketing function in the modern organization. The fundamentals of marketing including issues of the marketing concept, strategic marketing management, consumer behavior, market segmentation, positioning, product decisions, pricing decisions, channel decisions, and promotional decisions are covered.
Presents Main topics covered are： to explore the relationship among organizational behavior, management and environment, including organizational culture and comparative management; to explore organizational behavior from the individual and group aspects separately; to discuss organization design and organization development. Various instructional methods will be used to facilitate learning and discussion.
includes： frequency distribution, probability distribution, probability distribution, sampling distribution, estimation and testing, analysis of variance, regression analysis, nonparametric statistical method, and time series analysis.
deals with how an organization reacts to both the internal and external environment, how to implement, execute, and assess an organization, and Strategic Business Unit, in accordance with version.